Cookie Policy

Effective Date: 4 August 2026

This Cookie Policy explains how Caveman Foods utilizes cookies and similar tracking technologies when you navigate caveman-foods.com. Please review this framework to understand how we process this data to optimize your user experience and support our commercial operations.

1. Understanding Cookies

Cookies are small text files downloaded to your device's memory when you access our hosted servers. This fundamental technology allows our site architecture to recognize returning visitors. Essential cookies prevent our interface from breaking or lagging when you move rapidly between different comparison tables and financial guides, ensuring a seamless browsing experience.

2. Affiliate Tracking (Essential Operations)

As an independent comparison platform, our operational revenue relies on accurate digital attribution. When you click an outbound link to view a specific financial product (such as a current account or savings ISA), a secure tracking cookie is generated. This encrypted file travels with your browser to the target lender's domain, acting as a digital ledger to confirm that Caveman Foods facilitated the referral. Without this technical mechanism, our commission structure cannot function. Crucially, these specific referral trackers capture absolutely zero personal banking details; they exist strictly to log the referral click.

3. Performance and Analytics

To continually refine our platform, we need to understand how our audience interacts with our content. We deploy trusted third-party analytics software to monitor navigation pathways across our domain. These external scripts record aggregated metrics such as page dwell time, exit points, and general interaction trends. This data collection process is completely anonymized. It simply groups browsing behaviors into statistical data sets, allowing our developers to optimize the site layout and reduce user friction.

4. Third-Party Advertising (Google Ads)

External marketing networks operate across our website to serve relevant promotional materials, with Google Ads acting as our primary partner. Google injects its own proprietary tracking codes to observe broader internet consumption patterns. Their algorithms utilize these localized cookies to present advertisements aligned with your predicted commercial interests. This cross-site tracking functions entirely independently of our internal servers, and the governance of that specific data falls under Google's own privacy frameworks.

5. Managing Your Cookie Preferences

You retain ultimate control over your device's data permissions. You are under no obligation to accept these data transfers.

  • Browser Settings: You can access your chosen browser's privacy settings at any time to purge existing cookies or construct firewalls against future script injections.
  • Ad Personalization: If you prefer to block Google's personalized advertising network, you can navigate directly to Google's centralized Ad Settings portal to opt out.
  • Operational Impact: Please be aware that blocking all cookies—specifically our essential operational scripts—may heavily degrade the usability and speed of our live comparison tools.

6. Contact Information

If you require further clarification regarding our tracking architecture or data management practices, please route your inquiries to our administrative team:

  • Email: privacy@caveman-foods.com
  • Office Address: Caveman Foods, 124 City Road, London, EC1V 2NX, United Kingdom